In 2019 we worked on the brief for Betfair’s annual Cheltenham campaign. Cheltenham is one of the biggest events in the calendar for Flutter UK&I, helping attract new customers who help drive business throughout the year so it’s always a great opportunity for us. Our creative was based around the insight that it is oftenContinue reading “Betfair – Small Details, Big Results”
Category Archives: Design
Grand Slam Payout Print
2 days prior to Ireland’s final 2018 6 Nations match against England at Twickenham Paddy Power decided to pay out early on Ireland to win the Grand Slam. To promote this offer we were asked to come up with a concept for a series of print ads. With Eddie Jones’ comment still ringing in manyContinue reading “Grand Slam Payout Print”
1200 Years
Having secured an admittedly dour 0-0 draw in Denmark, Ireland’s World Cup hopes rested on getting a good result back at the Aviva. Taking Ireland’s questionable record in battle against the Danes, on the day of the match, I came up with two print executions. One would run if we emerged victorious and the otherContinue reading “1200 Years”
X-Trailing on the Wild Atlantic Way
In Huskies we serve both the Nissan and Fáilte Ireland accounts and recently an opportunity arose to utilise our knowledge of both clients to create a unique set of advertisements. Fáilte were producing a 16 page supplement for the Irish Independent to promote the Wild Atlantic Way and offered within this were a suite ofContinue reading “X-Trailing on the Wild Atlantic Way”
Fyffes – Banana Day
In 2017 Fyffes chose Temple Street Children’s Hospital as their nominated charity. To celebrate this and to also tie in with Banana Day (April 19th) we decided to create a special event that would raise awareness of the cause and get people talking about Banana Day. Our idea was to create a unique pop-up deliveryContinue reading “Fyffes – Banana Day”
UCD Outdoor
I recently worked as part of a small team on a pitch for UCD. The brief was to come up with a campaign using water as the main theme. I worked on three outdoor executions using a minimalist illustrated style. Our idea was to strip everything back and using the expanse of space to createContinue reading “UCD Outdoor”
CurrencyFair
One that got away. We recently did some pitch work for CurrencyFair. One of our routes was based around the idea of Fair/Unfair and the brief from the client was that they wanted to do something with cut through, something different. Thanks to Robert McBride for his work on this project with me.
Bouts – Unlearn EP
After writing, recording, releasing and touring Nothing Good Gets Away we were pretty burnt out. We took a bit of time away from Bouts but after a few months we got back together to decide what to do next. We concluded that we wanted to write some more tunes but this time we wanted toContinue reading “Bouts – Unlearn EP”
Freddy Fyffes Packaging
Freddy Fyffes is the face of Fyffes snack sized bananas. These come in packs of 7 and are perfect for children’s lunchboxes. Freddy has been around for years and years but recently we were asked to come up with a new design for Freddy (I’ll do a separate post on that) and also a newContinue reading “Freddy Fyffes Packaging”
Street Art with Pedigree
In the summer of 2015 Fáilte commissioned artist James Earley to produce a mural in the docklands area of Dublin. They wanted to produce something that brightened up the area and provided a focal point for visitors. They also wanted to build interest in the piece while it was being produced and bring the audienceContinue reading “Street Art with Pedigree”
The Open University – Hubble
To mark the 25th birthday of the Hubble telescope we joined forces with The Open University to celebrate some of the amazing images that Hubble has returned showing the distance depths of our galaxy. We created a series of postcards showcasing the further reaches of the Milky Way and beyond. This piece got picked upContinue reading “The Open University – Hubble”